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dc.contributor.authorYoung, Louise
dc.date.accessioned2011-09-09
dc.date.available2011-09-09
dc.date.issued2011-07-06
dc.identifier.urihttp://hdl.handle.net/2123/7770
dc.descriptionPresentation by Professor Louise Young of the University of Western Sydney at the Agent-Based Modelling Intensive Course Wednesday Colloquium, held at the University of Sydney Business School in July 2011. Contributors to research also include Fabian Held, Professor Ian Wilkinson, Professor Robert Marks and Professor Terry Bossomaier. In this presentation, Louise Young provides an introduction to business systems and networks, and provides explanation for why agent-based modelling and simulation will greatly assist the research into these systems. Areas covered include the dynamics and evolution of business networks, existing models of the development of business systems and networks, viewing business relations and networks as complex adaptive systems, and an introduction to BNAS: the Business Network ABM System.en
dc.description.abstractBusiness relations and networks play a central role in the way business and economic systems are organised and function. But their dynamics and evolution have received little research attention, with research focusing more on comparative static and cross-section surveys. In order to develop appropriate research-based management and policy advice we need a better understanding of how business relations and networks form and evolve. One way to do this is through the development of of agent-based simulation models of business relations and networks that allow researchers to systematically explore the nature and impact of different factors on structure, behaviour and performance that are beyond traditional closed-form mathematical solution and which would be impossible in the field.en
dc.description.sponsorshipAustralian Research Council DP0881799 IF Wilkinson, RE Marks and LC Young; Discipline of Marketing, The University of Sydney Business School; The University of Sydney Business School; Australia New Zealand Marketing Academy; School of Marketing, University of Western Sydney; Discipline of Marketing, The University of Western Australia Business Schoolen
dc.language.isoen_AUen
dc.relation.ispartofseriesABM Wednesday Colloquiumen
dc.rightsOtheren
dc.subjectAgenten
dc.subjectModellingen
dc.subjectBusinessen
dc.subjectRelationsen
dc.subjectRelationshipsen
dc.subjectNetworksen
dc.subjectEconomicen
dc.subjectSystemsen
dc.subjectDynamicsen
dc.subjectResearchen
dc.subjectManagementen
dc.subjectMarketingen
dc.subjectSimulationen
dc.subjectStructureen
dc.subjectBehaviouren
dc.subjectPerformanceen
dc.subjectBNASen
dc.subjectBusinessen
dc.titleBNAS: Towards a Business Nework ABM Systemen
dc.typePresentationen
usyd.facultyUniversity of Sydney Business School, Discipline of Marketing
usyd.citation.volume5
usyd.citation.issue5en


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