• Community Perceptions of ‘TravelSmart®’ Behaviour in South Australia 

      Bertoia, Tony; Tideman, Jill; Stopher, Peter R.
      Published 2006-10-01
      Despite the recent interest in changing community travel behaviours to promote sustainability, most travel behaviour change research to date has centred on a variety of health and safety issues. Insights from the psychology ...
      Open Access
      Working Paper
    • Community Perceptions of ‘TravelSmart’ Behaviour in South Australia 

      Bertoia, Tony; Tideman, Jill; Stopher, Peter R
      Published 2005-08-01
      Insights from psychology and marketing have recently led to an alternative to information-based behaviour change campaigns, known as community-based social marketing. The key to this approach is the identification of ...
      Open Access
      Working Paper