Browsing by author "Tideman, Jill"
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Community Perceptions of ‘TravelSmart®’ Behaviour in South Australia
Bertoia, Tony; Tideman, Jill; Stopher, Peter R.Published 2006-10-01Despite the recent interest in changing community travel behaviours to promote sustainability, most travel behaviour change research to date has centred on a variety of health and safety issues. Insights from the psychology ...Open AccessWorking Paper -
Community Perceptions of ‘TravelSmart’ Behaviour in South Australia
Bertoia, Tony; Tideman, Jill; Stopher, Peter RPublished 2005-08-01Insights from psychology and marketing have recently led to an alternative to information-based behaviour change campaigns, known as community-based social marketing. The key to this approach is the identification of ...Open AccessWorking Paper
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