Browsing by author "Martins, Jorge Antônio"
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Transport Service Quality And Social Responsibility Through The Relationship Marketing
Bodmer, Milena; Martins, Jorge AntônioPublished 2003-01-01This paper focuses on marketing for passenger transport based on the research concerned with urban sustainable development and mobility issues and it is oriented to the conceptual discussion of Relationship Marketing to ...Open AccessConference paper
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