Please use this identifier to cite or link to this item: http://hdl.handle.net/2123/7733

Title: "It's All About Me" - Anthropomorphised - Part 1
Authors: Debenham, John
University of Sydney Business School
Keywords: Agent
Modelling
Respectability
Believably
System
Environment
Relationships
Trust
Game Theory
Intimacy
Balance
Respect
Business
Marketing
Interaction
Commitment
Enactment
Evaluation
Institution
Society
Issue Date: 6-Jul-2011
Series/Report no.: ABM Wednesday Colloquium
4
Abstract: Present electronic markets, which focus on the backend transaction processing system and catalogue-style interaction, do not provide the perception that there are people behind them. This research approaches believability from an indivisual stance – “It’s all about me”. Every player and the environment should adjust towards that person. We develop the concept of an immersive normative multiagent system that delivers electronic market technology that supports believability.
Description: Presentation by Professor John Debenham from the University of Technology, Sydney at the Agent-Based Modelling Intensive Course Wednesday Colloquium, held at The University of Sydney Business School in July 2011. Professor John Debenham takes us through his research collaboration with Professor Simeon Simoff on making models more reflective of real-world environments by making models more respectable and believable. This first part of the "It's All About Me" presentation looks at the theory side of the research, focusing on agent relationships and systems, whether Game Theory is relevant to making relationships believable, and the concepts of trust & respect in agent-based models.
URI: http://hdl.handle.net/2123/7733
Department/Unit/Centre: University of Sydney Business School
Appears in Collections:Agent-Based Modelling

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JDebenham.mp3Audio File (.mp3)21.03 MBMP3View/Open
JDebenham.mp4Video Format MPEG-4 (Windows/MacOS)26.18 MBMPEG-4View/Open
JDebenham.wmvVideo Format WMV (Windows)31.33 MBWMVView/Open
JDebenham.movVideo Format MOV (MacOS)52.29 MBVideo QuicktimeView/Open
JDebenham.pdfPresentation File PDF14.02 MBAdobe PDFView/Open

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